Not the start of the week

All the swearing on Twitter (Thanks, R).

Best debut features of all time.

Flight of the Conchords gig posters.

Sigur Ros point out how the advertising industry likes to bum them (thanks, P).

The architecture of Inception.

Internet protocol (Thanks, ALS).

Nice short film on visual metaphors (Thanks, L).

Man vs Elevator (elevator wins).

Johnny Depp is a lovely, lovely man.

Actually, as far as internet protocol goes, there’s a section in that link about the delightful ways in which people and companies sign off their emails. Perhaps it would pass a few dreary minutes if we could all contribute (anonymously, of course) any that we are aware of.

Allow me to start with CHI’s (thanks, P/R):

CHI&Partners – winners of: 2 Golds at British Television Advertising Awards (including ‘Best 60/90 second commercial’) Grand Prix at DMA Awards (Direct) Grand Prix at Revolution Awards (Digital) Click here to see the work.

Please feel free to leave your own.

Comments 10

  1. Damo wrote:

    Good list of debut features until I saw Love Actually, lower down. This is the worst film of all time.

    I wonder if Sigur Ros has ever wondered why the advertising industry is always ripping them off – it’s because all their music sounds like music for ads, that’s why. It’s utter utter garbage.

    I don’t know about the architecture of Inception but I did laugh out loud at one point in the film where Leo says something like ‘We chose to live here because we both liked this kind of building’. I thought ‘You’d love Canary Wharf’. Actually that line was a real giveaway. A soulless film from a soulless director.

    I am in a contrary mood this morning. Sorry.

    Posted 08 Oct 2010 at 9:15 am
  2. Anonymouse wrote:

    That Sigur Ros thing is shameful.

    It’s makes advertising the actual, bona-fide enemy of creativity and art. If there is a hell, I think the enemies of art would burn the hardest.

    Posted 08 Oct 2010 at 11:21 am
  3. George wrote:

    This transmission is from XXXX, it is confidential and intended solely for the person or organisation to whom it is addressed. This transmission may contain confidential information within its content or any attachment. You should not copy, use or distribute in any way any of the information contained within this transmission other than in accordance with the prior written permission of an authorised XXXX representative.

    Translation – do not steal my emails.

    Posted 08 Oct 2010 at 1:03 pm
  4. George wrote:

    Here’s an idea – why don’t we all apply to take part in research groups? That way, we can ensure creativity stays on top, and hopefully start the revolution against Go Compare and the like.

    Posted 08 Oct 2010 at 1:26 pm
  5. George wrote:

    Meant to put this link in there:

    Posted 08 Oct 2010 at 1:34 pm
  6. Anonymous wrote:

    Posted 08 Oct 2010 at 2:20 pm
  7. Anonymous wrote:

    Hi Ben,

    I’ve just been watching a few of those “What are you worth” videos that you posted about on 28th September. Agree there are some smart thinkers in there. There is also an absolute kack-wizard of the highest order and her name is Nicole Yershon, Director of Innovation Solutions at Ogilvy London. Sorry to name and shame but her response to the question: “Is revenue the only ROI that matters?” is the kind of shameful nonsensical drivel that gives the entire industry a bad name. Check it out. And if you can’t be arsed, I’ve taken the liberty of transcribing it for you because it annoyed me so much that I wanted to revel in my anger a little longer:

    Nicole Yershon
    Director of Innovative Solutions at Ogilvy London

    Is revenue the only ROI that matters?

    Never, ever will I say that they should just be looking at money. Ever. Because, especially now and where things are very transparent and there is now needs to be a value exchange because people aren’t necessarily wanting ads or brands to be shovelling messages down their throats on the TV they are looking for what else a brand is going to do for me. The generation is “what’s in it for me?” generation. And I firmly believe that brands need to do more to engage with people…and I’m not even going to say be able to then get that better form of measurement round whether it’s doing the right thing with sustainability or whether it’s…umm… a more direct approach with umm…giving them a value exchange…errr… that for me is the way forward. But obviously I am mindful that, erm, financially people need to make money… so I am also, so therefore I try and operate within the labs environment in the 80/20 split. So that we’ll do something that’s brand new, we’ll put the err, define different measurements involved so maybe the measurement is all about the money or selling product, maybe the measurement is all about word of mouth, maybe measurement is about so… put the right measurement in place and then work out whether it’s a success.

    Wow, thank you. How much do you get paid a year?

    Posted 08 Oct 2010 at 3:16 pm
  8. Jim wrote:

    Anon 7 – I just watched it actually, did you notice she has her name on her necklace? Yep.

    This statement by her kills me – “It’s about shifting everything.” – of course I have taken it out of context – but only just and it’s Friday, so..

    Posted 08 Oct 2010 at 5:03 pm
  9. john w. wrote:

    Measure this.

    Posted 08 Oct 2010 at 7:02 pm
  10. Jonathan MacDonald wrote:

    Response to number 7 ‘anonymous’

    Hi ‘anonymous’

    I felt compelled to comment regarding your diatribe about Nicole Yershon for 3 primary reasons:

    1. In terms of giving “the entire industry a bad name”, the sheer fact of posting such a vendetta about someone anonymously goes blatantly against the type of transparency and trust-building activities that Nicole Yershon actually speaks of

    2. The core points she mentions revolve around an equal value exchange for people in commercial communications. Your anger on the content appears to reflect either a) a misunderstanding of the importance of this point or b) a fear of the new reality of communications, for whatever reason (perhaps leading to the inclusion of natural human speak which includes ‘umms’ and ‘errrs’….or do you NEVER hesitate when speaking on camera?

    3. Although Nicole Yershon has no idea I am writing this response, I happen to have worked with her several years ago and, frankly, anyone who is so slanderous and offensive is missing out on what an incredible person she is.

    My name is on this comment – you can easily find me online – I have absolutely no need to hide behind what I think. Nor does Nicole Yershon as we can see.

    Perhaps in your evident dedication to transcribing, you will want to write out and memorise this post, if nothing else than to “revel in” whatever anger issues you are currently suffering from:

    I do not set out to attack you, nor your comments. We are all welcome to the freedom of speaking our mind.

    However, I personally prefer the decency (and BALLS) to at least stand by what an opinion is, publicly, rather than hiding behind an anonymous mask which, perhaps, is there to hide a realisation that flaming an individual is nothing more than the behaviour of a troll who feeds his or her private personal issues by doing so.

    I have a great deal of respect for Nicole Yershon and if, ‘anonymous’, you wish to attack her, I would ask you to start here….as you will need to get through me first, and countless others in the advertising world who trust and respect her greatly.

    Happy to meet personally or on a call to discuss your issues. I promise to be receptive and open to whatever opinions you have (in a non-threatening way – I hope reciprocated)

    …but it requires some courage on your side to come out of hiding.

    And Jim (comment 8). Yes, her name is on her necklace. From everything she says, if that is what you noticed the most, it’s a real shame.

    Sorry to break up the party, and thank you Ben for enabling this forum of free speech.

    Posted 15 Nov 2010 at 10:57 pm

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