Nike’s ad for Euro 2012

http://www.youtube.com/watch?v=QMv8g8CO4cQ

I have to confess that I don’t really get it.

Why are they all in those shirts? Or not in those shirts? Or in suits?

And what are they all trying to do?

And why?

I feel as if someone has just shoved a massive clusterfuck through my eyes and into my brain.