Category: Uncategorized

Yeah I’m sorry I can’t afford a Ferrari, but that don’t mean I can get you there. I guess he’s an Xbox and I’m more Atari, but the way you play your game ain’t the weekend.

Satisfying glassmaking:

Vimeo best of 2018:

And the best of the last ten years:

The fun of snowploughing trains:

Why not build a road around the world?

For auld lang syne, my dear, for auld lang syne. We’ll take a cup o’ kindness yet, for the weekend!

Lots of fun little docs.

Ten hours on a nice Norwegian railway journey (750,000 views. Thanks, J):

A brief history of video game graphics:

I don’t want a lot for Christmas, there is just one thing I need. I don’t care about the presents underneath the Christmas tree. I just want you for the weekend.

Festify your Christmas jumper for a good cause.


Package thief glitter bomb trap:

All the Best Cinematography winners:

Maths genius:

Damn good vid:

If the children don’t grow up. Our bodies get bigger but our hearts get torn up. We’re just a million little gods causin’ rain storms, turnin’ every good thing to the weekend.

Why do we ‘Watch Netflix’ and ‘Listen To Spotify’ rather than the movies and music on them?

Have fun exploring the world (on the internet).

Cool plastic art:

Bubble blowing level: expert:

Are you having people round for Christmas? This could help.

Odd little Christmas song:

You thinking what I’m thinking? [Justin Timberlake:] I’m thinking I’m thinking too. [Both:] Slow up! [Andy Samberg:] What time is it dawg? [Justin Timberlake:] It’s time for the weekend.

Cool old Star Wars stuff.

Starry Night VR:

The impossible magnitude of our universe:

Pikachu on acid:

Above the level of a mezzanine, healthy as Ovaltine. The dominant gene clean, I mean go, the light’s green. The protege could play like chess to quest the best confess, never poor as the weekend.

Writing advice from a variety of experts.

For Arsenal fans and everyone who likes a great story well told.

Street art animation:

Woodpecker vs snake:

The Vatican City explained:

Ladies leave your man at home, the club is full of ballers and they pockets full grown. And all you fellas leave your girl with her friends ’cause it’s 11: 30 and the club is the weekend.

Find out which Amazon reviews are fake.

Definitions of tricky things, like ‘is a hot dog a sandwich?’.

Hating on McMansions.

The joy of unusual foods.

What the fuck should you make for dinner?

Japanese couple wears matching outfits for 38 years.

Start As You Mean To Go On, Or Wait To Die.

There seems to be a general feeling that advertising in some kind of an existential crisis: money and talent are draining from the industry; the general standard of work has been declining for at least a decade; the proliferation of media channels has spread resources thin and lowered standards; and the relative obscurity of online work means that the perceived ‘glamour’ of TV and billboards has disappeared. 

I could also mention the number of people being ousted via #MeToo; the fraudulent mess that is digital advertising; the targeting of vulnerable people with powerful messages of persuasion; the damage done to body image and gender identity; the general perception that our messages are based on lies; and the overall mental illness that comes with the constant feeling that you just aren’t good enough without Brand X.

But here’s the real problem: incrementalism.

We have got ourselves into this situation via the boiling frog method that provided an extra 1/10th of a degree of heat each week until we turned around and realised we were on the verge of death. It’s the thousand tiny cuts that have led to us needing an emergency blood transfusion.

Incrementalism is what took us from £500,000 budgets to £450,000 to £400,000 etc. until we found ourselves wondering how to make an online ‘film’ for £8,000 that wasn’t a disappointing pile of shit that thankfully would be seen by no one.

It took us from people like Frank Lowe and Frank Budgen to, well, people far less clever and talented. 

It took us from ads that were better than the programmes, to ads that were desperately blocked (and blocked by the people who made them!).

But there is a way out, and unsurprisingly it isn’t through even more incrementalism.

If we try to turn the heat down a little every day, or get the Savlon and Elastoplasts out to heal those thousand cuts, we’ll never catch up. It’ll be like trying to bail out a sinking cruise liner with a teaspoon.

What we need is a paradigm shift. That’s defined as a profound change in a fundamental model or perception of events.

Personally, I think many of the big agencies that currently exist are condemned to incrementalism and therefore slow death. It’s the new agencies with the freedom to create new models that are capable of shifting the paradigm of the industry. They can look around at the people they hire, the way they design meetings, their relationships with clients, their payment system, their ownership model, their investment plans, their location, their ethics, their attitude to awards, their criteria for taking on a piece of business and literally everything else, from the toilets (why do so many of them have the loo rolls locked away? Why send your employees the message, ‘We think you’ll steal our loo roll’?) to why the hell we now need ECDs and CCOs when the plain old ‘CD’ was fine just fifteen years ago.

There are agencies that are looking at those changes right now, and they’re the ones that are going to survive and thrive. And if you’re about to start up, consider that joining the back of a train that’s heading over the edge of a canyon is commercial suicide.

Start as you mean to go on. It might take time to pull clients and employees round to your way of thinking, but it’s really the only solution.

I’m sorry advertising is no longer a vehicle for you earn enough to live in Belgravia while you crank out a screenplay in the middle of watching Ridley Scott filming your Benson and Hedges ad, but the world has changed. If you don’t change with it, you’re going to be left behind, watching the people who could see this coming disappearing into the distance.

Mmm, mmm, mmm, so let it be. Mmm, mmm, mmm, so let it be the weekend.

Download anything from Youtube as a visual/sound link.

All the design templates you need.

Better translator than Google Translate.

Become incredibly efficient.

All the online live music, archived.

What is after the credits in the movie you’re about to see?

Lots of interesting free TV.

Find out what’s streaming everywhere in the world.

What jobs will there be in ten years?

In an age of darkness light appears. And it wards away the ancient fears. March to the anthem of the weekend.

Photos taken moments before iconic photos.

Little doc about Stüssy:

Electric desert:

The coldest town on earth: