Is the illegitimate offspring of these:
Slightly odd goings on in another bunch of similar car ads too –
I’m less offended by the rip off and more offended by the fact that it is shit. Why is he driving his new car in between pillars of an abandoned old warehouse?
Fuck me, that’s shameless. The theatre shot in particular.
Why would you rip off the most famous car ad of the last 12 months? At least wait another year or two.
Yes, it steals.
But what is it saying?
“if you can’t get into a club anymore, why not buy an Audi and drive all night like an asshole?! Every other car is to be dueled with, your and individual in an Audi. All Audi’s are driven by people like you. Assholes who this they can “fence” with they’re Audi while listening to Eminem. It’s so white & aspiring middle class it’s pathetic”
German Audi Client: I really love that Chrysler ad.
Agency guy: It’s good. Got a lot of buzz. Didn’t need Eminem though, did it?
Client: Maybe not. So, can I have the same but without Eminem? I haven’t got the budget anyway.
Agency: Well, we wouldn’t want to be accused of ripping anybody off…
Client: My ad will only run in Germany. And the Chrysler ad only ran in the US. So we’re OK. I’ll have one of those.
Agency: But the Internet…
Client: And can I have a smug bloke driving the car? Like the ones in that new BMW commercial where they ‘joyfully’ drive to 6-series at 3 mph in a fountain?
Don’t see any great car ads on your website Ben. In fact, don’t see any great ads.
It’s interesting that people who actually never seem to get round to making a good ads are the ones who are usually the first to shout about how shit everything is.
Probably something you’ve never considered.
And no, I didn’t write this ad. I don’t work for the agency that made it. Or the client.
Of course, I meant “two 6-series”. Angry fingers make for poor typing.
Ben Que: there’s a Volvo press ad on my site there that didn’t win many awards, but it still won more than this pile of shit is going to.
And I think I must have got round to making ‘a good ads’, as you so illiterately put it, because I’ve been in D&AD 17 times. I mean, come on, some of those ads must be good. Even if you have this strange need to have a go at me this morning, you might have to accept that.
Anyway, I feel at something of a disadvantage here: would you mind posting a link to your portfolio so that we can see from what position of excellence you feel able to pontificate on my abilities?
Or are you just a hypocrite/a bit thick?
There’s only one way to find out…
Lets bitch about the work I did for Jaguar, Aston Martin & Lexus?
No, I do not enter awards either
Lets fight about that instead?
Ben, the pints are on me at the toucan next time
Wasn’t the VW Darth Vader ad on this blog. I liked that. Didn’t anyone else like it?
What seems a little strange is that somehow one has to be deemed worthy in order to criticise. Isn’t that a little ironic?
It is a little odd. I mean, these are just my opinions. They have no real meaning or merit. Choose to give a shit about them or not. Choose to agree or disagree, but surely everyone is allowed to like and dislike things, and, in a free democratic society, to make those like and dislikes public.
(Having said that, I do have a little mental tussle about people having the right to judge. It’s odd isn’t it, that people criticise people’s right to be negatively critical, but no one says you’re not allowed to judge positively? Surely they are two sides of an identical coin. And while I’m here, another thought: how come you have to compensate people for saying damaging things about them, but they don’t have to pay you for saying things that have a positive effect?)
So much negative feeling! How about a good Audi ad:http://www.youtube.com/watch?v=pIQ-283wKgg
Constructive criticism is always more palatable.
That said the prefix of any criticism should surely always be, “With the greatest of respect‚Ä¶”
I hate to rain on everybody’s negative parade, but I’m guessing it’s not an ad, but a mood film used for internal comms instead. The fact that it’s 2:10 & has no end frame is a bit of a giveaway. If this is the case it’s actually rather good, especially as it doesn’t involve the miming to the Black Eyed Peas or feature Tim Westwood.
Ben Que? – great name and all, but there is so much wrong with what you’ve said above. I’m guessing these problems translate into the real world. Are you a little awkward in social situations? Do you ever find people leave the room when you walk in? Do you belong to the Church of Scientology?
You’re entitled to your opinions so long as they are right. And you are definitely right here. That ad is shit.
talking of offspring.
you’ve all seen this ad from 2006 by now, surely?
Call me an old fashioned twat but I don’t know anyone who spends ¬£45k on a car who sits online watching ads. Ad bods excluded.
Next, washing powders will have facebook pages.
So we’re calling things like that Audi jizz-film an ‘ad’ now?
What happened while I was away?
Also, while we’re on the subject. Did Audi send out a general edict to all their agencies a couple of years back demanding that from now on they brand all Audi drivers as utter, utter cuntbags of the highest order?
Remember that old Audi ad, where the cunt gets out at the end and says “Nah, it’s not really my style, knowaddamean?”, now he’d be flopping out his softened leather man-bag and saying “where I sign?”.
Years ago clients would have told the agency to stop pissing about and show them the real ad.
Now they really dig this shit. That shot of the guy changing gear *jizz spurt*, the super saying “DESIGNENZ” *jizz spurt*, the close up of the driver’s face showing joy (oops no that’s BM shitfaces W) showing pleasure *jizz spurt*. Run it agency. Why didn’tyou show me this in the first place insteadof all that crap with ideas in? *sticky belly flap cock*
Fencing? Really? Fucking fencing? A better metaphor for this comments exchange than for the friggin Audi. I’ll tell you what Audi is: Audi is wishing you had shelled out for a Porsche. The film (for it isn’t an ad) sucked. Period.
Apparently Eminem is suing:
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