My old art directors never really needed me

Here’s a lovely new campaign for Sail & Anchor beer from Droga 5 in Sydney.

The real kicker for me is that the copywriter was my former AD, Cam Blackley, and the Art Director is my former AD, Daryl Corps.

Now they’re the CD and Head of Art at Droga 5, so as you can see I was really just holding them both back.

Congrats, guys. The writing’s really good, as is the art direction and typography.