“It’s like a fantasy only it’s real”. I gotta nick that.
sorry, me no likey that one.
That’s not good. Very average. But I am struggling to think of UK ads which are better. Can you readers help?
Not as slick as the originals. I assume the Kuntz wasn’t involved in this one.
Paul, I hear that the final Campaign BIG awards chat is divided between John Lewis ‘Woman’, Match.com ‘Piano’, and Nike ‘Write the Future’.
From what I’ve heard, Nike ‘Write the Future’, was somewhat Dutch, leaving us with the other two.
They’re better than this Old Spice ad but it’s not exactly been a vintage year (that’s three in a row).
Match.com piano?! John Lewis woman!!??
We are all doomed.
Can’t say I agree with you on this one. It’s meant to be funny, but it just isn’t.
There have been loads of better ads in the UK this year – any one of the APA Collection for a start (that’s 45 ads).
By John Lewis Woman do you mean that Italian lingerie ad? Are foreign ads eligible for Campaign Big? Nike was by Stu Harkness and Freddie Powell I think
This is the state of UK TV ads:
Come on boys, show us your P45s.
Then your bottoms. Time for a serious inspection.
Paul, Nike WTF is credited to Wiedens Amsterdam. I believe Stu and Freddie were the creatives, but it was done through W&K Amsterdam.
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