(Uninteresting fact: the Seb Edwards who directed it is not the one I went to school with.)
Luta ad is a bit swirly whirly no ideary isn’t it?
Or am I wrong?
Cannot be arsed watching that clothing film. The promo however, is excellent.
What happened to 30 second ads? Seems everything is a minute or longer, these days.
Luta film is boring, predictable tosh.
Promo is ace. Wish it’d said GAP KIDS on the end.
Would it help if I said that the Luta Clothing label was launched in conjunction with Fight For Peace (Luta Pela Paz), a charity set up to help youngsters off the streets and into programs centered around boxing and martial arts? A bit like that guy in season 3 of the Wire. In short, this is a charity ad. Watch it – it’s ace!
Megafoce are on fire.
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