More cool work from my agency
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Here’s our current OOH (or ‘poster’ if you’re older than 35) and print campaign. It’s running all over the world and I think it’s not only a really excellent series of ads, but also a lovely contribution to beautifying some otherwise prosaic urban environments.
We don’t have that many in-situ shots yet, but here are some of the other images, all shot on an iPhone 6 (see the rest here):
Thanks and congrats to all involved.
I think this campaign is excellent. One of the very few I’ve seen in real life and thought “fuck, I should buy that”.
Not really a creative leap, eh?
Lovely shots though. And the ads are very confident, showing who the market leader is… Maybe that’s what was needed.
Depends where you were before you leaped.
I think people might have said that about our iPad Mini back covers campaign, then it won the Cannes Grand Prix.
I think this has a shot at doing the same.
I like the third shot, showing the cock slowly growing from the user’s head
love this stuff. it’s everywhere. really nice.
PS, i love how everyone carps on about how wonderful the Apple brand is but nobody seems to imitate their dirt simple old-school media plan: outdoor and TV. the visual ones.
This brightened up my morning commute the other day, Ben.
Bringing some Hollywood to Cricklewood.
Ta!
I love this simply because it means iphone owns the category (again).
I can imagine many meetings where people say “yeah, but samsung could say this.”
Yeah, but they didn’t.
And now they can’t.
Also really looking forward to Tangerine later this year, shot on an iPhone 5s.
Even Apple have to use royalty-free images now
These are fucking brilliant.
And I said that to my Mother-in-law the other day (minus the expletive, obvs – I’m not a monster). She gave me a look that said “shut up, you boring, sad cunt”…
I bloody love Denise.
I don’t think these are taken on an iphone. The ones I take on mine are fucking shite.
Not sure i agree that these are anything special.
I saw Sony Ericsson do this in 2007. It just feels so done.
If these had been produced by an agency who isn’t connected to the person running this blog, would the comments be as complimentary as they are…?
I wonder.
I guess we’ll find out next month when Paul Belford writes about them in his next Creative Review column.
It’s been parodied and has a tumblr. You’ve made it http://alsoshotoniphone6.tumblr.com/