Month: August 2013

By roads and backways, a lover’s chance downwind, cut open murmurs and sounds, becalm hands on the weekend

Vegas 1976 (thanks, T).

Great David Fincher interview.

The innovation of loneliness (thanks, G):

Lessons in cinematography  and use of light (thanks, G).

John Cleese on creativity (thanks, M):

http://www.youtube.com/watch?v=ijtQP9nwrQA#t=607

Great early Kubrick photos (thanks, G).

The history of the world in one gorgeous chart (thanks, M).

Chun Li’s revenge (thanks, G).

Better than Affleck (thanks, W).

10 great movie heists (thanks, G):

Movie trailer voice guy doc.

15 Simpsons episodes that perfectly capture their eras (thanks, G).

Miley Cyrus twerks on famous paintings (thanks, T).

Beyonce/Beasties live remix (thanks, G):

Albanian women who have lived their lives as men (thanks, G).

Crazy Japanese video game (thanks, G):

Amazing close calls (thanks, G).

Do not watch this (thanks, G).

Rage Of Thrones (thanks, T):



One of those rare ad experiments that gives us something good

I’m always a bit amazed when big celeb/ad projects happen. The ability to synchronise the schedules of the people involved alone is worthy of a big pat on the back, but when something really very cool is created then I’m even more impressed.

Which brings me to this collaboration between Blackberry and the excellent writer Neil Gaiman (interest declared: it was done by my friends Sonny and Milo at AMV). Neil tweeted questions about each month then used the answers to inspire him to write a calendar of stories, then he put the work out there to be illustrated by his fans:

http://www.youtube.com/watch?v=MF7-15KQQS4&list=PLSV1iA-lr7ynGlnOv5b2ct0G304pF-xKd&index=1

According to the website:

The new BlackBerry® Z10 is designed to keep you moving, so we gave it to some people who never stop. Some incredibly talented and ambitious people who are always looking for the next exciting challenge.

That’s where you came in.

They each collaborated with their fans, in a variety of ways, on their own unique, groundbreaking project with BlackBerry. Alicia Keys, Robert Rodriguez and Neil Gaiman have now, with your help, completed their projects.

Visit their project pages to see the fantastic work you helped them to create.

This has also inspired the Miley Cyrus midlife-crisis-at-20 project, where we all send in ideas for what she’ll find most embarrassing when she hits 40 and she films the ten worst ones. You already saw number ten at the VMAs on Sunday. Keep your eyes peeled number nine: the Ian McKellen sex tape.



Very, very good

http://www.youtube.com/watch?v=efAUCG9oTb8&feature=youtu.be

(I believe this is the work of Gerry Graf.)



Everyday means ‘happens every day’ or ‘commonplace’.

It doesn’t mean ‘every day’.

When you are absorbed in studying something you don’t pour over it, you pore over it.

It’s remuneration, not renumeration.

The new definition of literally (‘To acknowledge that something is not literally true but is used for emphasis or to express strong feeling’) is a fucking disaster. There is only one word that means literally (as in its other definition of ‘exactly’), so to dilute and confuse it by also giving it the meaning stupid people have been giving it for years does the English language no favours (see also: infer).

I understand typos, dyslexia and all that jazz, but if you’re an adult who doesn’t know why ‘your’ is different from ‘you’re’ you should clear a day or two to learn that difference just so intelligent people don’t think you’re stupid. The same goes for ‘its’ and ‘it’s’.

And I mention these examples not (entirely) because I’m a miserable pedant. They annoy me because they undermine the workability of the language. Now that the morons have taken over literally and infer we no longer have words with their original meanings. When someone says they ‘literally caught ten fish yesterday’ we have no idea if they actually caught exactly ten fish or they caught eight and feel like adding in some emphasis. And God knows what the hell you’re supposed to think when someone tells you they inferred that the president has died.

Maybe we should just accept that people can do whatever they want with the language – after all, if your intended meaning is conveyed to some degree then job done – but with every error of meaning there becomes an erosion of accuracy that could be avoided.

But I’d be interested to know if I’m alone in thinking this way. Do you have any English bugbears? Do you fail to give a toss as you fail to apostrophise correctly? Are you an art director? (Joke. Some of the best writers I know are art directors.)

Answers’ in the comment’s.



Sex Cells

Anna Denton (wife of Mark) has written her first play. I read it a while ago and thought it was excellent.

It’s the story of the ladies (and a bloke) who work in the call centre for a sex aids company. The dialogue and vibe reminded me a lot of Abigail’s party, but the situation is really funny and original. Here’s the trailer:

http://www.youtube.com/watch?v=-R073MjlxgI

It’s on at the Riverside Studios in October for a 4 week run (tickets available here). Anna is also the (first time) producer and Mark is the executive producer (whatever that means) and boss of the advertising that has to sell 5000 tickets. Other talented people have helped, including Coy!’s Fern Berresford, who shot the image for the poster and directed the trailer.

Mark’s started a new company called Coy Content off the back of it (because everyone’s talking about content and a play feels like a genuine bit of content) and the website for that will be up in a week or so.

I wish it massive and elongated success and am looking forward enormously to seeing it.

 



Once a beautiful Miss america married mr right. They had a little baby girl born on the weekend.

Funny statue interactions (thanks, C).

Brilliant Beatles comic (thanks, T).

Grass beatboxing (thanks, G):

The Wire as animated gifs (thanks, T).

Chicken McNuggets… Yum!:

http://www.youtube.com/watch?v=-fuL-E2hPlc#at=193

“You just don’t get it, do you?”:

Moon hoax not (thanks, G):

http://www.youtube.com/watch?feature=player_detailpage&v=sGXTF6bs1IU&t=1

And movie titles in movies:

Quentin Tarantino talks food=power in his films (thanks, G):

Bradley Cooper defies Louis CK (thanks, D):

Hovering art directors (thanks, V).

Very fascinating world maps (thanks, J).

Brilliant interview with Scorsese, Spielberg and Lucas in 1990 (includes fast-forwarded 1990 ads):

http://www.youtube.com/watch?v=x0TTuEqk8LE

Wait till Chris Rock says ‘Did he do the whistle?:

German fork lift truck instructional video (thanks, G):

Untitled screenplays (thanks, D).

Middle-aged librarians recreate Sabotage video (thanks, T):

http://vimeo.com/66169135#

Great cover of ‘You Can’t Touch This’ (thanks, G):

The essential guide to Kubrick’s 2001.

Fuck it, here’s Rapper’s Delight in German (thanks, R):

https://www.youtube.com/watch?feature=player_embedded&v=CkKft6Rrq00#t=51

 



Help wanted

Hello,

I’m giving a talk on the history of British advertising.

Although I have a good structure and some great examples I don’t want to miss anything.

So I ask you, dear readers: is there anything you would deem indispensable to that subject?

Seminal moments? Corner-turning ads? Famous characters?

If you wouldn’t mind commenting or emailing me (bwmkay@gmail.com) I’d be most interested in what the rest of you think makes up the history of this industry in this country.

Thanks

Ben



Very good New Nike Ad

https://www.youtube.com/watch?feature=player_embedded&v=aPkyPdubqDs

I like the VO. It doesn’t sound like I’ve heard one like it before and is an interesting contrast to the Tesco one below. That could have had this kind of VO and been better (but that still wouldn’t have helped with the strategic difficulties).

And it’s an interesting, empowering suggestion: if you can do that, why not this? So just do it.



Bullshit jobs

Read a very interesting article earlier today (thanks, W).

I’ve long believed that in much of the world there isn’t enough work to go around. The process that keeps the world turning and its people fed and sheltered does not require the entire adult population of Planet Earth to be engaged in a 40-hour working week. This might explain why many of us are employed in jobs that aren’t even vaguely necessary (music, film, writing for its own sake etc.), while many millions more are so tangentially related to what the world ‘needs’ that they/we could die tomorrow, never be replaced and, beyond the circle of their friends and family, no one would notice.

To me, the astronomical bugger of this situation is that we haven’t managed to share out the necessary work amongst us all so that we can live well on ten hours of work a week. As the article points out, we have instead gone in the opposite direction, where we now work much longer hours, tethered permanently to our jobs by technology, contributing little or nothing to to the rest of the human race, or to our own existence. Crucially, many of us are also aware of the pointlessness of our jobs, and that just crushes the soul without you even noticing.

Imagine the improvements that could be made by allowing people to spend more time with their kids, or look after the less able or well off, or take to think of greater ways to nudge humanity forward.

Rather than me paraphrase the rest of the article (written by a professor of anthropology at LSE), give it a read yourself and see if you don’t find yourself nodding away in agreement.

(PS: I don’t think my job is pointless or inconsequential. How about you?)



tesco

Here’s the newish Tesco ad (sorry, I’ve been away, so its launched kind of passed me by):

My first thought was ‘Lurpak’: some lovely shots of food, a celebration of a actually giving a shit about food, normal people using food to make other food, a voiceover that explains how amazing and important food is…

Of course it’s tonally different(ish): this is a bit more middle of the country, appealing to people with a Fab ice lolly as much as food thermometer, but there are still plenty of food porn shots to make you think of a certain brand of premium butter (maybe that’s how/why Wiedens won the pitch).

And I guess the strategy is a bit more obvious than where we’ve been before: people think Tesco is a pile ’em high purveyor of exceedingly cheap kids clothes, books, toasters etc., so let’s zig a bit and remind everyone that we actually sell, y’know… food. And we care about food, because we’ve shown some lovely food lovingly shot (we also sell the Basic range so we don’t care that much about food, but we’re very big and we have to cater to the less well-off and all that).

It’s pretty likeable, but I think I was expecting a little more from the first big-ass brand ad of this client/agency collaboration. Tesco went to W&K and got a nice W&K ad, nothing more, nothing less. When the Christmas work came out there was a sense that it was a bit so-so because the agency hadn’t really had time to bed down the relationship. Now it feels a little like this is it. And that’s fine, but it ain’t going to Grrr us into starry-eyed affection.

PS: small point in the VO: ‘It’s not just fuel; something to fill a hole’ seems at odds with it’s ‘the tummy tamer; the get-up-and-go giver’.