Here’s a new Audi ad featuring Ricky Gervais:
I wonder why he did that. I mean, he doesn’t need the money, so if he was going to do something like this I’d have thought he’d want to make sure it was, well, not shit.
Unfortunately this is a bit not-not-shit. It’s an old idea, poorly crafted, that ends up in a generic empowerment message. Mr. Gervais’s involvement seems puzzling to me.
While I’m here I’ll just mention that Ricky did a Pizza Hut VO for me back in the early days of The Office. He was lovely, and obviously far more discerning back then 😉
UPDATE: and there’s more (alas, it’s not better)…
(Thanks for nothing, J.)